The Honey Scam Explained

The "Honey scam" refers to allegations that the popular browser extension Honey, owned by PayPal, has been misleading both consumers and influencers. Here's a breakdown:   

• Hijacking Affiliate Links: The core accusation is that Honey intercepts affiliate links used by influencers to track sales and redirect them to its own links. This means that even if a user clicks on an influencer's link, Honey takes the commission instead of the influencer.  
• Limited Coupon Options: Critics claim that Honey often presents a limited selection of coupons, potentially hiding better deals available elsewhere.  
• Misleading Advertisements: Honey has been accused of misleading consumers with ads that suggest it can find every available coupon online.  

Impact:

• Influencer Revenue: The alleged hijacking of affiliate links can significantly impact the income of influencers who rely on these commissions.  
• Consumer Trust: The accusations of misleading practices can erode consumer trust in Honey and other similar browser extensions.

Note: These are allegations, and Honey has not yet issued a formal response.

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By Jerry Ramonyai

80/20 Rule: Social Growth, Leadership, Management, Self Improvement, Success, Interpersonal Skills,TR6 Communication, Personality, Effectiveness, Intelligence, Mindfulness and Relationships.

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